Conspicuous Consumption Critique

Column worth reading by Kristine Frederickson in the Mormon Times on the perils of conspicuous consumption and how now necessity ”has engendered thrift, industry and charitable impulses and actions” prompting a new recognition of the difference between wants and needs, teaching us “to live well on less.”

She says that in 1869 Brigham Young:

…explained that others looked at the example set by his family, and, ”For this reason I desire to organize my own family first into a society for the promotion of habits of order, thrift, industry and charity; and above all things I desire them to retrench from their extravagances in dress, in eating and even in speech. … I am weary of the manner in which our women seek to outdo each other in all the foolish fashions of the world.”


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